Momentus launches MomentusMAX and makes MAX for Sales generally available

Momentus Technologies said MAX for Sales is generally available to Momentus Enterprise and Elite customers. The release also launches MomentusMAX, the company’s new umbrella for venue AI products. MAX for Sales automates lead capture and scoring, calendar conflict resolution with revenue comparisons, and full proposals with upsells (company).

SOFTWARE desk — same-day company primary that a major venue-software vendor put an AI sales CRM into GA for Enterprise and Elite customers, not just a conference tease.

What it does, as the same wire has it: MAX for Sales works alongside a venue’s existing sales team inside the Momentus platform. From inquiry to proposal, the company says it does the administrative work so reps can make the final decision on every recommendation. File that inquiry-to-proposal / human-decides picture as Momentus’s. This desk did not sit on a sales queue.

Three engines, still company: Lead Engine automatically captures, deduplicates, and scores every inbound inquiry so reps see the highest-value opportunities first instead of the loudest ones. Calendar Engine resolves booking conflicts and recommends the highest-value hold using real revenue data, not gut instinct. Revenue Engine builds complete proposals with upsells and projected margin included, not just the room. File those three engines as Momentus’s. This desk did not score a lead, clear a hold, or generate a proposal.

Context claims on the same wire — attribute to Momentus, not as a survey this desk ran: the company says it powers more than 4,000 venues worldwide. Venue sales teams, it says, spend up to 70 percent of their week on administrative work rather than selling — triaging leads by hand, checking calendars across multiple spaces, and building proposals from scratch. The cost of that overhead compounds quickly, the company says, with up to 50 percent of RFPs going to the first venue to respond and nearly half of all available venue days going unbooked industry-wide. An RFP is a request for proposal — the buyer’s bid packet. File the 4,000-plus, 70 percent, 50 percent, and nearly-half-unbooked lines as Momentus’s. This desk did not poll venues or recount empty days.

Named voices on the release: Alex Griffis, chief product officer of Momentus Technologies; and Gary Firlit, director of business analytics at Floreano Convention Center. Griffis’s company-attributed line: generic AI does not know your venue, your spaces, or your clients, so MAX for Sales is built as a context layer on top of a venue’s own data. Firlit’s company-attributed anecdote: he views the tools as a way to help him do the job, not take the job. File the names, titles, and those lines as theirs, via Momentus. Their other quotes are color only and stay in Sources. This desk did not interview Firlit or watch a Floreano booking.

Availability, company: MAX for Sales is available now to Momentus Enterprise and Elite customers. More information is at gomomentus.com/max-for-sales. File that Enterprise-and-Elite / available-now line from the PR Newswire. This desk did not open a customer account. The release does not print a price. This desk is not inventing one. The public product-page FAQ may still mention an Early Access waitlist and a Q3 2026 launch window — file from the wire’s explicit “available now,” and park that stale FAQ in Sources.

Roadmap, still company and not GA today: MomentusMAX will expand over the next year with MAX for Events, focused on planning and day-of operational execution, and MAX for Finance, focused on revenue recognition, cost optimization, and forecasting. File those two names as a company plan. This desk is not claiming MAX for Events or MAX for Finance are live.

About-box context, optional and company-attributed: more than 90,000 users in more than 57 countries; convention and exhibition centers, trade fairs, higher education, corporate venues, stadiums and arenas, and arts and culture centers; founded in 1985 and headquartered in the United States. Over the past three years the company says it invested in AI, cloud infrastructure, and ecosystem partnerships, including Ask Mo, Momentus Analytics, and Smart Imports. File those about-box lines as Momentus’s. This desk did not audit a user roll or rank those older products against MAX for Sales.

Plain English for the rest of the card: CRM = customer-relationship management software, the file of leads, holds, and deals. RFP = request for proposal, the buyer’s bid packet. GA = generally available, shipping to named customers, not just a demo. hold = a tentative booking on a room or space. upsell = extra packages beyond the room, such as catering or AV. AV = audio-visual equipment. dedupe = merge repeat inquiries so the same buyer is not counted twice.

PRIMARY here: Momentus Technologies’ 15 Sep 2026 PR Newswire company release — Tier A PRIMARY company source, the original record. The gomomentus.com/max-for-sales product page is product-home context, not a second originating newsroom. The MomentusMAX launch, the MAX for Sales GA, the available-now / Enterprise-and-Elite line, the Lead / Calendar / Revenue engines, the more-than-4,000-venues / 70-percent-admin / 50-percent-first-responder / nearly-half-unbooked context claims, the Griffis and Firlit names, the MAX for Events / MAX for Finance roadmap, and the 90,000-users / 57-countries / 1985 about-box are company-attributed. Industry percentages and venue counts stay Momentus claims — not a Bad Signal survey. The product-page Early Access / Q3 2026 FAQ is stale marketing relative to the wire and is not used as the availability fact. NOT claimed: pricing, independent ROI, that MAX for Events or MAX for Finance are live, independently verified admin-time or unbooked-day rates, that this desk tested MAX for Sales, a stock tip, or investment advice. Distinct from the already-filed galileo-jupiter, sps-commerce-max-ga, salesforce-aiforce, prophix-one-autonomous-planning-agent, fotor-agent, and zeplyn-agent-studio.